turrell

Surrender to Light

Surrender to Light is an exhibition of works from contemporary light artist James Turrell. I started by branding the Minimum Museum, a minimalist art museum, which would house the exhibition. I then branded the exhibition itself, and extended it into a catalog, website, and app called "Render Light" which allows you to become the artist by using filters based off the works from James Turrell that can be applied to your own photography. Much of his work is disorienting, forcing the viewer to surrender. To reflect this disorientation, I broke traditional rules of typography and experimented with
disorienting lockups. 

Art Direction: Dermot MacCormack
Photography: Austen Hart and Curt Myers

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